We All Become Salesmen EVENTUALLY (job interviews, relationships...)

At some point in your life you will have to sell something…

It could be a house.

It could be your stellar personality on a first date.

It could even be yourself (your skills of course - let’s not get too dark here).

Here’s how you CRUSH at selling anything:

The biggest misconception about sales is perpetuated by BAD SALESMEN.

We have this image in our head of an annoying guy who bothers you multiple times a week to try and get you to buy something you don’t want.

That is a bad salesman…we don’t like him/her.

A good salesman is crafty with their words AND ACTIONS.

They tangle you in their beautifully constructed plot so that you almost feel silly not buying from them.

They are experts at getting you to know, like and trust them.

They break rapport in a way that makes the entire interaction feel like a conversation between friends rather than holding you hostage.

You see…

The best salesmen understand THIS ONE THING:

So to be a good salesmen you need to understand 3 things:

1. Know who you are selling to:

   • Don’t sell your cooking skills to a hardware store. Chances are they don’t want your impeccable omelettes.

   • Understand your target audience:

     • Prep accordingly for information they might need.

     • E.g., in a job interview - research the company’s background. Show them you’ll be a great fit with your dazzling knowledge. Go one step further and check out your interviewer’s background - the more you know about your sales prospect the better you can solve the problems they have.

2. Don’t be desperate:

   • Just like your failed relationships, desperation kills attraction.

   • Nothing makes someone more interested in you if YOU approach the interaction from the position of:

     • “I have what you’ve been looking for all your life”

       Instead of

     • “I will do anything for you if you just take what I want to give you”

3. Focus on being a great listener:

   • Sales is about being a great talker but also you need to be incredibly perceptive.

   • The more you listen - the more you find out…the more you find out - the more ammunition you have to make your sales prospect know, like and trust you.

   • Learn to guide your conversations in the direction you want by shutting your mouth, letting them talk and asking questions that uncover the pain points that you know you can solve.

That’s all I have for now…I can’t give too much away.

I could talk for hours about this but no one wants to OR HAS TIME to read all that.

If you really want to know more reply “sales” to this email and I can walk you through some more information on this topic.

Otherwise, my next piece of advice would be to START PRACTISING.

Sell to your cat, your mum, your dad…like anything in life the more you do it - the better you get at it.

Sales is present in all areas of life whether it be a first date or getting someone to buy you mixtape.

You can become a great salesman if you are willing to accept what it will take for you to learn this art.

As always, keep well and start selling.

Yours sincerely

Matthew

Owner of Kaizen Motivation